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Bargaining, Organising & Campaigning Around AI and Data

About The Course

A two-day in person course for union reps and activists to build confidence on how AI is changing our workplaces and world, and how unions can utilise digital tech to build power. The course combines two key themes: organising on AI and organising with AI.

Organising on AI cuts through the hype to demystify AI and to critically understand the political context of technological change, and to dig into strategies and tools for collectively challenging and negotiating with the employer. Organising with AI introduces the technical background to AI and how unions are leveraging these tools to make our organisations more effective, including driving ballot turn out and member communications.

The course will use interactive exercises and applied learning so that reps and activists come away feeling confident and empowered to negotiate and bargain with the employer around these critically important issues, and to advocate for responsible and effective use of these tools within unions.

This course will be delivered by Mike Joslin and Jamie Woodcock.

Mike is CEO and Co-Founder of Bombe, an AI data targeting and audience modelling platform. He has built start-ups, managed large teams, run some of the UKs most high-profile campaigns and worked for and advised dozens of leading figures on the centre-left of politics. His award-winning work at the National Education Union includes building the NEU Communicator, a pioneering data science and engagement-based communications platform.

Dr Jamie Woodcock is a senior lecturer in digital economy at King’s College London. He is the author of books including Troublemaking (Verso, 2023), Employment (Routledge, 2023), The Fight Against Platform Capitalism (University of Westminster Press, 2021), The Gig Economy (Polity, 2019), Marx at the Arcade (Haymarket, 2019), and Working the Phones (Pluto, 2017). 

His research is available to read online and has been featured widely in the media. It is inspired by workers’ inquiry and focuses on labour, work, the gig economy, platforms, resistance, organising, and videogames. He is on the editorial board of Notes from Below and Historical Materialism. 


Register For Course

Location

GFTU Quorn Grange

Course Dates

Summer Term: 5 – 6 May 2026


Application Deadlines

21/04/2026


Pricing

For Affiliates: FREE
For Non-affiliates: £300